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Last updated: January 19, 2023

Our Privacy Policy


Hi there, we are TransforML Platforms Inc. (“TransforML”, “we”,“us”, or “our”), the creators of Decision+, which is a software platform that helps companies like yours make better decisions and automate processes, amongst other things (“Decision+”, the “Platform”, or the “Service”).


2.1 This Privacy Policy applies to your access and use of Decision+. We take great care to protect your personal information under applicable legislation. Before you start using Decision+, please take a moment to carefully read and understand our Privacy Policy, which tells you what personal information we collect about you, how we use that personal information, how this personal information may be shared, and what choices and rights you have with respect to this information.


2.2 For the purpose of this Privacy Policy, “Company” shall mean the entity with whom we have signed an enterprise SaaS agreement, and who is your employer or to whom you provide services for.


2.3 This policy was originally written in English. To the extent a translated version conflicts with the English version, the English version governs. Unless indicated otherwise, this Privacy Policy does not apply to third party products or services or the practices of companies that we do not own or control.


2.4 If you have questions or comments about this Privacy Policy, please contact us at:


We rely on a number of legal bases to collect, use, share, and otherwise process the information we have about you for the purposes described in this Privacy Policy, including:

  1. as necessary to provide Decision+ to you. For example, Decision+ cannot make any resource or personnel allocation decisions if we do not collect certain personal information of personnel at your Company;

  2. where you have consented to the processing of your personal information within Decision+;

  3. where necessary to comply with a legal obligation, such as a court order or to exercise or defend legal claims;

  4. to protect your vital interests, or those of others, such as in the case of emergencies;

  5. where you have made your personal information public;

  6. where necessary in the public interest; and

  7. where necessary for the purposes of our or a third party’s legitimate interests, such as those of our essential service providers on whom we rely on in order to provide Decision+ to you.


The legitimate interests of TransforML and our third-party service providers include:

  1. providing and improving Decision+. We do so as it is necessary to provide the Platform to you, and to keep developing and improving our Service.

  2. Keeping the Platform safe and secure. We do so as it is necessary to ensure the Platform is secure, and to protect against fraud, spam and abuse, etc.


5.1 When you use Decision+, we collect various types of personal information about you. Some of this information like email address, can be used to identify you (“Personally Identifying Information” or “PII”), and some of this information, like activity and log data, cannot be used to identify you (“Non-Personally Identifying Information” or “Non-PII”).


5.2 The amount and type of personal information we ask for depends on the nature of the interaction. We will only collect such personal information as is necessary or appropriate to fulfill the purpose of your requested interaction with Decision+.


5.3 We collect personal information in a few different ways, including personal information that you or your Company entered during the set-up process or account creation, from third parties (for example, and if applicable, if your login is via single sign-on), and automatically when you use the Platform (for example, when you navigate within Decision+):


5.3.1 Information you provide us. We collect personal information that you provide us, including:

  1. Account and profile information: We collect personal information you or your Company provides us to set-up Decision+ for your Company, and to create an account for you, including (i) your first name; (ii) your last name; (iii) your Company email address; (iv) your role within your Company; (v) what you are working on, etc

  2. Content you submit: We collect personal information and content that you submit to the Platform, such as when you enter information about your deliverables and projects

  3. Payment source information: If applicable, we collect certain personal information in order to process your Company’s subscription to Decision+, such as billing address, credit card payment details, direct debit details, etc.

  4. Communications: When you communicate with us (via email or chat, etc.), we store a copy of your communications, which may include your PII.


5.3.2 Information from third parties. We collect personal information that third parties provide us, including information from other platforms, publicly available information, and information from our service providers. The personal information we receive from these other platforms for single sign-on purposes will generally be considered Personally Identifiable Information.

  1. Third-Party Platforms: If available, Decision+ may allow you to use single sign-on credentials that you had previously created with other third-party platforms, such as Google or Microsoft. If you access Decision+ via single sign-on with a third-party account, we will collect information that you have agreed to make available, such as your name, email address, public profile information, etc. This information is collected by the third-party account provider and is provided to us under their privacy policies. You can generally control the information that we receive from these sources using the privacy settings in your third-party account.

  2. Publicly available information: We may collect information that you make available to the public, such as when you make a post about Decision+ on your public LinkedIn page.


5.3.3 Information automatically collected when you use the Services

We collect certain personal information automatically whenever you use the Services:

  1. Website activity: We collect information about your use of the Platform, including your inputs on work activities, prioritization, etc.

  2. Device information: We also collect information that your device provides us in connection with your use of the Platform, such as your desktop device type, system language, browser type, IP address, etc.

  3. Cookies and similar technology: We use cookies in connection with your use of the Platform to collect information related to what you see and interact with. Cookies are small files placed on your hard drive that assist us in providing our services. We may use cookies to collect usage information, determine our total audience size and traffic and determining which areas of the Platform are of greatest interest to users.

  4. Web Beacons/Pixel Tags. These are invisible tags placed on certain screens of Decision+. When you access these screens, pixel tags generate a notice of that visit. They usually work in conjunction with cookies, registering when a particular computer visits a particular page. If you turn off cookies, the pixel tag will simply detect an anonymous website visit. We may use web beacons to recognize users and access traffic patterns.


6.1 In general, we use both Personally Identifiable Information and Non-Personally Identifiable Information in order to administer, operate and provide Decision+ to you.


6.2 How we use your Personally Identifiable Information. We use your PII to:

  1. to enable Decision+ to help your organization to make improved decisions on prioritization and strategy alignment, and all other functionality as promised in the enterprise agreement between your Company and TransforML with respect to Decision+;

  2. to configure the inputs based on which Decision+ will recommend decisions;

  3. to provide you access to Decision+;

  4. to provide you with notifications integral to the core functionality of Decision, or as configured by your Company;

  5. trouble shooting technical issues that you encounter;

  6. to analyze, evaluate and improve the functionality and experience of our Platform;

  7. to respond to customer service or technical support inquiries when you contact us;

  8. to prevent fraud and to maintain a quality experience for our business purposes or legal reasons;

  9. to enforce any applicable terms of service, terms in any enterprise agreement that exists between your Company and TransforML, and this Privacy Policy;

  10. to provide you with system or administrative messages relating to the Platform;

  11. to let you know about new features or updates to our Privacy Policy;

  12. to send you information about your relationship with us;

  13. to send you marketing communications (where you have opted-in to receive such messages);

  14. to administer surveys (to the extent that you have opted-in to participate in these).


6.3 How we use your Non-Personally Identifiable Information. We use your Non-PII to:

  1. to analyze, evaluate and improve our Platform functionality and experience.

  2. to personalise your Decision+ experience, such as listing your most-viewed action items or decisions.


6.4 Aggregated Data. We may also produce or generate data, information or other materials in an aggregated and anonymous manner to derive statistical, performance, functional and decision-related information related to the provision and operation of Decision+ and that are not identified as relating to a particular individual or Company (such data, information and materials, the “Aggregated Data”). We may use Aggregated Data for any purpose and without restriction or obligation to you, including without limitation to improve and enhance the Platform and for other TransforML’s offerings, provided that in all use instances TransforML does not attempt to re-identify the identity of any individual or Company user, as applicable, as the source of such Aggregated Data.


6.5 Any use of your personal information that is incompatible with these foregoing uses will be disclosed to you in advance so that you or your Company may opt out of such uses at your discretion.


7.1 We will not rent or sell your personal information to anyone. If any of your personal information is shared or disclosed to third parties, it will only be in accordance with this Section.


7.2 Service Providers. We may share your personal information with third parties who provide services to us, including but not limited to application and database hosting by Microsoft Azure, natural language processing by Google, AI text suggestions by OpenAI, email notifications and management by Twilio SendGrid, analytics and reporting by Google Analytics and other similar service providers, etc. (“Third Party Service Providers”). For a list of current Third Party Service Providers, please send us an email at These service providers will only have access to the information necessary to perform these limited functions on our behalf and are required to protect and secure your information. Except as otherwise stated in this Privacy Policy, these third party service providers are required not to use your information other than to provide the services requested by us.


7.3 Legal Requests. We cooperate with law enforcement inquiries and demands for personal information that are made under force of law. Therefore, we may disclose your information (a) to any governmental authority as part of an investigation to determine our compliance with any applicable law, rule, or regulation (including privacy laws, rules, and regulations), in accordance with the applicable law (b) in response to a court order, subpoena, discovery request, or other lawful judicial or administrative proceeding, in accordance with the applicable law (c) as otherwise required under any applicable law.


7.4 Protecting Rights. We may also disclose your personal information if we determine in good faith that disclosure is reasonably necessary or appropriate to protect the property rights of TransforML, third parties, yourself or the public at large.


7.5 Related Business Affiliates. We may share your personal information with affiliates under common control with us, who are required to comply with the terms of this Privacy Policy with regards to your information.


7.6 Sale of Business. If we become involved in a business merger, acquisition, securities offering, bankruptcy, reorganization, dissolution or other similar transaction, we may share or transfer your personal information in connection with such transaction. If we do this, such disclosure will be subject to confidentiality arrangements that are typical of such transactions.


7.7 Marketing. We do not share your personal information with third parties for promotional purposes unless you or your Company have opted-in to such disclosure. If you have opted-in to have your information shared, you may choose to opt-out from receiving further communications from any third party that is not our agent or service provider at any time by contacting the marketing partner/affiliate directly.


7.8FAQ/Knowledge Database. If you send us a request for information or support in relation to our Services, we reserve the right to publish the content of your request (with any PII removed) for the purposes of clarifying our Service for other users in a Frequently-Asked-Questions publication or knowledge database.


8.1 We strive to protect your personal information. We use commercially reasonable administrative, technical, and physical measures to safeguard your personal information in our possession against loss, theft and unauthorized use, disclosure or modification. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. For data transmission security, we use standard encryption protocols (SSL/HTTPS) for transmission of information. For data-at-rest, we use the FIPS 140-2 validated cryptographic module. Our hosting service providers for our database and application are reputable third-party hosting service providers whose privacy, security, transparency and industry-specific standards are best-in-class. Our systems and databases are backed up regularly to help protect your information in case of an incontrollable catastrophe.


8.2 Unfortunately, no data transmission over Decision+ and the internet and no storage of data can be guaranteed to be 100% secure. Therefore, while we strive to make all reasonable efforts to use commercially acceptable means to protect your information, we cannot warrant the security of any personal information you transmit to us, and you acknowledge that there is always some risk when transmitting personal information to us through the Services.


9.1 Personal information associated with your account will generally be kept until it is no longer necessary to provide Decision+ to your Company, until your Company ask us to delete it or your account is deleted, whichever comes first. We may however retain information from deleted accounts, as requested by your Company, to comply with the law, to prevent fraud, collect fees, resolve disputes, troubleshoot problems, assist with investigations, enforce this Privacy Policy or the enterprise agreement with your Company and take other actions permitted by law. The personal information we retain will, of course, be subject to this Privacy Policy.


9.2 Personal information about you that is no longer necessary and relevant to provide our Services to you may be de-identified and aggregated with other non-personal data to provide insights which are commercially valuable to us, such as statistics related to the use of the Services.


10.1 Adjusting Notification and Email Preferences. If you originally subscribed or opted-in to receive newsletter communications from us, you may unsubscribe by following the instructions contained at the bottom of each type of email. All other notification settings will be configured and as requested by your Company.


10.2 Updating Account Information. You may correct, amend or update your user account information by contacting your Company’s administrator of Decision+.


10.3 Deleting Information and Accounts. For as long as your Company is using Decision+, or for as long as your Company requires it, we are not able to delete your personal information or your account, as such information forms a core part of the functionality of Decision+.



Decision+ is hosted within the United States and is operated from within Canada. If you are located outside of the United States and choose to use the Services or provide personal information to us, you acknowledge and understand that your personal information will be transferred, processed and stored in the United States, as it is necessary to provide the Services.


Decision+ is hosted within the United States and is operated from within Canada. If you are located outside of the United States and choose to use the Services or provide personal information to us, you acknowledge and understand that your personal information will be transferred, processed and stored in the United States, as it is necessary to provide the Services.


The Services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from individuals under 18 years of age. In the event that we learn that we have collected personal information from a child under 18 years of age, we will take appropriate steps to delete that information. If you become aware or believe that a child has provided us with personal information, please contact us as provided in the “Questions” section.


Feedback. We welcome any feedback you may have as a potential or current member of the Decision+ community. Please feel free to send us comments, register a complaint, or ask questions about our Services. We may store your communications, including any personal information you include in them, so that we can effectively respond to you.


Links To Other Websites. Decision+ may contain links to other websites on the internet maintained by third parties. Clicking on a link to a third party site will make you leave the Platform and go to the site you requested. We cannot control the activities of third parties. Therefore, we cannot accept responsibility for any use of your PII by such third parties, and we cannot guarantee that these third parties will adhere to the same privacy practices as ours. We encourage you to carefully review the privacy policies of any other service provider from whom you request services.


We reserve the right to make changes to this Privacy Policy at any time and in our sole discretion, so please check back frequently. If we decide to change our privacy practices, we will post the changes to this Privacy Policy on the home page or dashboard of Decision+, as an update alert, or message in the notification section of Decision+, or by sending you an e-mail update, and/or any other places we deem appropriate so that you can be made aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. 


If you have questions about this Privacy Policy, please contact us at

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